The Prompt Library
MarketingPositioning

Audience Persona Builder

Build a detailed persona with pain points, goals, and decision factors.

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Prompt:

Help me create a comprehensive audience persona for my [BUSINESS/PRODUCT/SERVICE]. I need a detailed profile that captures my ideal customer, their needs, and how my offering addresses their specific pain points. BUSINESS CONTEXT: - Business/Product/Service: [BUSINESS/PRODUCT/SERVICE] - Industry: [INDUSTRY] - What we offer: [BRIEF DESCRIPTION OF OFFERING] - Primary value proposition: [PRIMARY VALUE PROPOSITION] - Key competitors: [KEY COMPETITORS] TARGET AUDIENCE INFORMATION: - General demographic targets: [DEMOGRAPHIC INFORMATION] - Geographic considerations: [GEOGRAPHIC CONSIDERATIONS] - What we currently know about our customers: [CURRENT CUSTOMER INSIGHTS] - Customer segments we're particularly interested in: [PRIORITY SEGMENTS] Please develop a detailed customer persona that includes: 1. PERSONA BASICS - Name (fictional but representative) - Age, gender, location, income level, education - Job title/role - Family situation - Personality traits - A day in their life (brief narrative) 2. PSYCHOGRAPHIC DETAILS - Values and beliefs - Goals and aspirations - Fears and frustrations - Interests and hobbies - Preferred media channels and information sources - Brands they admire or identify with 3. RELATIONSHIP TO PRODUCT/SERVICE - Primary pain points my offering addresses - Specific needs and desires - Current solutions they're using - Decision-making process and triggers - Objections or hesitations they might have - Key motivators for purchase/engagement 4. COMMUNICATION PREFERENCES - Language and terminology they respond to - Communication channels they prefer - Content types they engage with most - Messaging approaches that would resonate - Types of offers they're likely to respond to 5. STRATEGIC APPLICATIONS - How to specifically target this persona - Product/service features that would most appeal to them - Marketing approaches most likely to succeed - Customer experience considerations - Opportunities to exceed their expectations Make this persona feel like a real person I could recognize, with specific rather than generic details, while ensuring it represents a meaningful segment of my potential customer base.

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